The Ministry Of Commerce Indicates That It Will Build a Digital Platform To Host An Online Canton Fair

Yesterday (April 10), the State Council ’s Joint Defense and Joint Control Mechanism held two press conferences in Beijing to introduce the improvement of the policy guarantee work for the difficult groups during the epidemic, and invited the Assistant Minister of Commerce Ren Hongbin and the Director of the Foreign Trade Department Li Xingqian, focusing on additional Cross-border e-commerce comprehensive test zone, support for development of processing trade and online holding of Canton Fair to introduce relevant measures to stabilize foreign trade.
On April 10, a press conference of the Joint Defense and Joint Control Mechanism of the State Council introduced the policy guarantee work of the difficult groups during the epidemic.

From January to February, China’s exports fell by 15.9%

Assistant Minister of Commerce Ren Hongbin introduced that due to the COVID-19 epidemic, the development of foreign trade is facing severe challenges that have not been seen in many years. From January to February, in terms of RMB, China’s imports, exports, exports and imports fell by 9.6%, 15.9% and 2.4% respectively.
Li Xingqian, director of the Department of Foreign Trade of the Ministry of Commerce, said that almost all of China ’s trading partners have experienced epidemics, and international market demand has shrunk significantly. Production in major economies has been shut down. Export orders from companies have been postponed or cancelled, and new orders have declined year-on-year. On the other hand, the global supply chain is blocked and there are difficulties in importing raw materials and spare parts.

Will study to build a digital foreign trade service platform

Ren Hongbin introduced that the Ministry of Commerce has investigated the situation of the resumption of work orders for more than 400,000 foreign trade enterprises across the country. It will study and build a digital foreign trade service platform as soon as possible, make full use of various technical means, and guide enterprises to organize through various online exhibitions. Good matchmaking, online promotion, live broadcast, and remote negotiation to facilitate new orders. At the same time, promote the domestic sales of foreign trade products, and display online and offline simultaneous sales of high-quality foreign trade products through e-commerce.
Li Xingqian said that China will support the central and western regions and the northeast region to undertake transfers, study and implement differentiated policies, comprehensively use fiscal, land, financial and other policies, give the central and western regions and the northeast region a certain inclined support, and enhance the processing trade transfer undertaking capacity .
Li Xingqian said that China will strengthen the construction of 44 key gradient transfer sites and 3 transfer transfer demonstration sites. It is reported that in 2019, when the import and export of processing trade decreased by 9.1% year-on-year, the central region of China increased by 3.2% year-on-year, and the western region increased by 3.5% year-on-year. , Their increase mainly comes from processing trade.

Canton Fair Online will provide an independent live broadcast room for each exhibitor

According to Ren Hongbin, the 127th Canton Fair will be held online in mid-to-late June, and it is proposed to replace the physical exhibition with an online exhibition. It mainly includes three parts: online display docking platform, cross-border e-commerce zone, and live marketing service.
According to Li Xingqian, 25,000 exhibitors will all be on display and set up a cross-border e-commerce zone. He introduced that the online Canton Fair will provide live marketing services, set up an online live column, and set up an independent live broadcast room for each exhibitor. The live broadcast room is not limited by time and space. It can not only negotiate with customers, but also promote and promote a large number of customers at the same time. Before the exhibition, live training will be held for the enterprises.
It is reported that the online Canton Fair is still divided into an export exhibition and an import exhibition. The export exhibition is divided into 16 categories of commodities and 50 exhibition areas according to the categories of electronic home appliances, daily consumer goods, textiles and clothing, medicine and health care; the import exhibition is divided into categories of electronic appliances, building materials and hardware. The online system will improve multi-language functions, focus on promoting Chinese brand enterprises and commodities, and strive to hold a special period, special meaning, special measures, and particularly exciting online Canton Fair.
Since its establishment in 1957, the China Import and Export Fair (hereinafter referred to as the Canton Fair) has never been interrupted, and the Canton Fair opens every spring on April 15 as usual. After more than 60 years of unremitting efforts, it has become a comprehensive international trade event with the longest history, the largest scale, the most complete products, the most merchants, and the best transaction results in China. It is known as the “barometer” and “wind vane” of China’s foreign trade.